For whom Is Ternair your ideal solution?

As a user you like to work with tools that make your work easier. And as a super-user you like advanced features which will help you to create data-driven automated customer journeys. At Ternair we get this. We are here for you!

How it works for you
What we do differently |

What makes us unique

Data always remains editable Data always remains editable

It sounds a bit cryptic, but we don’t always need to import data into a (static) database first. You can retrieve data directly, from multiple (new) sources, map, edit and combine it with other data for activation. As a business user, you are always in control and IT is permanently relieved.

Extremely scalable Extremely scalable

Whether you serve multiple labels, brands, locations or countries. The flow and content templates are highly dynamic. You set up a template once with multiple dynamic features. Your data does the rest. You can also copy-paste for other users. You’re going to run at least 5x as many campaigns.

Ultimate freedom Ultimate freedom

The software does not limit your workflow. No dependencies and limitations, you’re at the wheel. Whether you are building simple or sophisticated campaign flows.

What does your organization look like?

You have a lot of customer or prospect data

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Is there enough data in house, but not centralized and time consuming to activate across all your channels? Because of renewal, obsolescence or processes. Call us immediately ;-), because that is our specialty.

You are active in multiple markets and/or labels

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If there are multiple propositions, labels, brands, locations, then scalability is an important requirement. Be sure to contact us, because we have a very efficient solution!

You are a medium to large sized organization

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Ternair is well suited for organizations with about 50-1000 employees, and for large organizations (1000+) with national or interregional management, independent decisions and short lines of communication.

When do we match

Ternair Marketing Cloud for users | Ternair

For users

As a user you like to work with tools that make your work easier.

Ternair Marketing Cloud for managers |

For management

Create added value with a powerful platform for marketing automation.

Ternair Marketing Cloud for IT |

For IT

Marketing automation without worries: safe, reliable, scalable and privacy-proof.

We help you with relevant issues

Is your software tool easy to work with?

Ternair Marketing Cloud is a user-friendly and intuitive tool which enables you to create campaigns fast and easy via drag & drop features without knowledge of IT. A short training helps you to start right away.

How does Ternair ensure that we can use our marketing more efficiently and effectively?

With all customer data sources available in one platform and user-friendly drag&drop features you are able to create effective campaigns fast and easy.  And the automation features ensure you save time with the execution of campaigns.

What about information security? Is our customer data safe within the tool?

Protecting data is part of our DNA. Our solutions meet the highest standards for information security and are fully compliant with EU data laws and regulations.

How easy is it to implement your tool?

We make sure you can get started quickly. Time-to-market is a keyword within our company for a reason. No long-lasting onboarding but a clear step-by-step plan, a fixed point of contact, milestones, knowledge transfer and short lead times.  

How much freedom do I have within the tool to build something myself?

Ternair offers a comprehesive set of advanced, self-service features to segment, modify, use and automate customer data and content within campaigns. And if you have a question. No worries, our team of experts is happy to help you.

I often encounter problems with incomplete customer data. How does that work with Ternair?

With Ternair Marketing Cloud we can connect customer data from multiple data sources. No more data silos or incomplete data, but all customer data available within one platform.

Our customer data is managed in multiple systems. How do you connect to these data sources?

With Ternair we connect to multiple data sources simultaneously via secure remote connections, APIs or data file exchanges. Customer data is not imported but mapped. This is what we call that "No import, just connect".

What is your innovative power and are you prepared for the future?

With a full focus on marketing automation, we continuously work on the further development of our software with a dedicated team. Based on our vision, we choose between "build or connect". In this way we remain flexible and decisive to (future) developments.

What is your technology stack?

Ternair Marketing Cloud is a SAAS solution built on Microsoft's technology stack. The architecture principles are based on the latest industry standards.  “Always use the last proven technique and framework with a large, active developers community.”

What other people say

"Ternair has extensive experience and professional knowledge about e-mailing data processes that fits in well with our requirements and needs. We are an international marketing organization and send the iFly KLM Magazine to 10 million customers worldwide. Everything has to be correct in the e-mails, they have to be sent in a tightly regulated time schedule to manage the loads on the servers and fit within the local e-mail schedules. Ternair enables us to manage all this complexity while quality is guaranteed and costs remain manageable."

Marc Jansz
Customer Media Manager

"With Ternair's professional support, we were able to introduce the Marketing Cloud in phases to the various Business Units. By taking the differences into account, we were able to get the right solution everywhere. We can now work more quickly and effectively, conversion is higher and the IT landscape has been simplified. Due to the many integrations with other software, always innovating and 'how do we make it possible' approach, Ternair has become an important business partner for us and the Marketing Cloud is an indispensable tool."

Daan van Renterghem
IT Director

"Ternair is an extremely user-friendly software solution for email marketing. It works particularly well for creating emails. Setting up a/b tests and making selections also works well."

Thomas Karsdorp
Online Marketer

"Vakmedianet has chosen Ternair because of its professionalism. The software is flexible enough to be adapted to our needs, robust enough to be used as a professional tool and sufficiently user-friendly to be used by the business itself. A typical example of the best of both worlds. By using the Ternair Marketing Cloud we save time and achieve higher productivity. We also see a better result in clicks and openers, among other things."

Ceesjan de Vos
Head of Marketing & Business Development

"We have been working with Ternair since 2018. Vesting Finance is currently in a digital transformation of the processes. Ternair has given us great support. Based on the advice of Ternair we started with a pilot and then gradually expanding it step-by-step throughout the organization. With the help of Ternair we now have better insight into the campaigns, email promotions and the automated email flows. We highly recommend Ternair!"

Conrad Doornheim
Senior Data Intelligence Consultant

"With Ternair we can automatically choose the right time to interact with our customers. The campaign flows are configured based upon the interests that someone shows. We have an overview of the entire process and we are increasingly aware of who to send what and when. In a way that we are and stay relevant, so we do not bother anyone with our messages. The frequency of our e-mails can therefore be reduced while the effectiveness is higher."

Michael Dam
Marketing Manager

"At VluchtelingenWerk, we are delighted with the services provided by Ternair and the partnership we have with them. Solutions are sought and found with great flexibility and professionalism. Issues are resolved fast and satisfactorily. Ternair makes an important contribution to the marketing communications of VluchtelingenWerk."

Aase Kretzschmar
Communications adviser

"Ternair enables us to quickly set up personalized campaigns. Every customer is different and we are happy to respond to this. Just like us, Ternair likes to tackle things with common sense. The implementation was set up in no time and we were able to get started quickly. Furthermore the collaboration between Ternair and Sparque has ensured that we are now able to personalize 100% across all channels."

Nick Vieberink
Marketing Manager & E-commerce

"Ternair gives freedom. Setting up or improving processes can be complex but it becomes even more complicated without freedom. Ternair gives us the building blocks to configure what we need, both in the suite and in connection with our own applications. By working with Ternair consultants, we can achieve a lot in a short time frame."

Mark van Dorresteijn
Project Manager

"With our brands we want to connect people and bring them further in their development and personal growth. We reach more than 850,000 professionals within marketing & communication, IT and public services every day. Thanks to the smart solutions of Ternair, we can offer relevant content at the right time. This not only gives our customers a highly personalized experience, but also allows us to optimize the effectiveness and return on investment of our campaigns and activities even better!"

Kevin Wetzel
Marketing Director

"The strength of Ternair is that they are able to quickly understand the problem and act on it. We never spoke to sales people, but only to professionals with marketing automation knowledge. It is easy to communicate with Ternair and the lines of communication are short. Thanks to the Ternair Marketing Cloud, we can interact with our target groups in a structured way. We no longer lose time with internal processes, but we can focus on the output."

Pieter Lieverse
Managing Director

"We have chosen for Ternair due to the rapid implementation and enormous flexibility which the solution offers: from process messages like a welcome mail to building a complete customer journey. The organization behind Ternair works very well: having problems or need support? Ternair responds fast, with expert knowledge and above all their are flexibel. The combination of their solution and the flexible organization has really boosted our conversions."

Wim Verbeek
Database Analyst / Marketer

"Ternair Marketing Cloud enables us to send our newsletters quickly and flexibly to our various target groups. With the amazing support from Ternair, we have been able to automate several customer journeys from social media to the call center. The result is a more efficient customer journey, with less risk of errors and less repetitive work. It is also nice to work with a partner that does its utmost to offer a solution that responds to the needs, problems and challenges we encounter."

Vincent van Baarle – Overdevest
Online Marketing & Communication Manager

"I have been working with the people from Ternair since 2015. Since then, we have taken big steps together in terms of emailings, tracking, personalization, etc. Personally, I like the fact that we have a dedicated Ternair team, who often visit us, people who are familiar with the culture and processes at Vakmedianet and who feel more like direct colleagues."

Martijn Roskam
Online Coordinator

"The Ternair Marketing Cloud enables us to communicate more efficiently and effectively to customers and prospects about our events. More efficient because we spend less time and manpower; more effective because the information we send is based upon integrated and up-to-date customer information. The result is higher conversions for our marketing communication."

André Hooijer
Operations Director

"The extensive possibilities and flexibility of the Ternair Platform help us achieve our marketing objectives every day. Ternair provides active input by acting as a partner in the collaboration. This enables us to stay relevant in our interactions with our customers."

Mark de Bra
Database Marketer

"The strength of Ternair is in two things, the solution and the organization. The solutions are very complete: 90% of database issues can be solved with the software as standard. For the remaining 10%, Ternair is ready to think about a solution. Here the strength of their organization pops up: they have the knowledge, are professional and they take our business seriously. I need to rely on being able to service our customers each and every day. Thanks to Ternair, I can do so."

Erwin van Faassen
Co-owner and founder

"Thanks to this advanced tool, we have now taken numerous steps in the field of email marketing. For example, we set up various retargeting campaigns that have boosted our conversion ratio."

Dianne Ramakers
Online Marketer

"The software of Ternair is flexible and the various modules were implemented quickly. Ternair thinks along with the business and they want to accelerate, just like us."

Arjan Goorman
Head of Marketing

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