On Thursday, May 11, the third Ternair MasterClass took place. Colleagues from different companies were inspired and discussed the topic "The power of relevance."
The power of relevance
Main speaker of the Ternair MasterClass was Ceesjan de Vos, Head of Marketing & Business Development Vakmedianet. Data-driven publishing: how does Vakmedianet do it? How does Vakmedianet make data work to its advantage? And what is required for this 'under the hood'? A transition that has not gone unnoticed. It earned the publisher this year's DDMA Customer Data Award. Curious about his story? Read the entire customer case study here.
