Publishers
Turn visitors into paying subscribers
Create loyal communities of readers and advertisers. Drive timely conversion to (trial) subscriptions, ads and events based on content preferences in a personalized offer.
Success Stories
CDP and Marketing Automation for Publishers
TOP FEATURES
Increase efficiency and reach with Ternair
Website recognition
Turn customer data from your content
Recognize reading behavior and preferences to initiate follow-up actions at the right time
Newsletters
Automate newsletters
Automize your newsletter content, personalized onboarding and drive engagement to your website while maintaining editorial choices and news value.
Omnichannel
Encourage (trial) subscriptions
Use the optimal timing and right content in channels such as email, web push and social media to generate trial subscriptions.
Content Personalization
Every reader a customized offer
Let customer data determine which offer fits which type of reader. Optimize the efficiency of recruitment campaigns.
CDP & Marketing Automation for Publishers
WHY TERNAIR?
What makes Ternair unique?
CDP/Marketing Automation software including channels, flexibly connecting your data. For organizations that are taking steps in data marketing and would like practical support in doing so.
Flexible data model
Ternair follows your data model. As a result, sources are unlocked, self-editable, and also customizable in Ternair in no time.
Unhindered data linking
Data connections create headaches. We unburden you, we connect to any data source, make it work.
Creator support
We unburden you, we connect to any data source, make sure it keeps working, and help you deploy it.
Dutch software organization
We are specialists who speak your language and understand (industry) challenges. Naturally also deployed and supported internationally.
Central data, GDPR proof, ISO certified
We centralize and ensure the security and management of your data, so you build and leverage your first-party data with confidence.
Customer rating and experience
Customer satisfaction is really our driving force, feel free to speak to our customers. It is the basis of the self-developed software and makes us stand out in the market with expensive and complex or just standard, barely supported software.
REVIEWS
What industry customers say
If you want to professionalize your marketing campaigns, Ternair is the right place. They have solutions for simple and the most complicated campaigns. The tools are easy to use and the people at Ternair are always there for you. Top partner if you are looking for marketing automation.
Astrid Geraats
Marketer at Royal Boom Publishers
With Ternair, we can automatically choose the right time to send certain messages. The flows are tailored to the interests someone shows. We have visibility into the whole process and are increasingly aware of who to send what and when, so we don't bother anyone with our messages. So the frequency of our emails can be reduced while the effectiveness is higher.
Michael Dam
Marketing Manager BSL Media & Learning
Ternair's software is flexible and the implementation of the various modules was arranged in no time. Ternair thinks along with the business, they want to accelerate, just like us.
Arjan Goorman
Head of Marketing Agrio
Ternair's strength is their ability to quickly understand issues. We never spoke to sales people, only to professionals. It is easy to switch gears and the lines are short. Thanks to the Ternair Marketing Cloud, we can communicate with our target group in a structured way. We no longer lose time with internal coordination and searches, but can focus on output.
Pieter Lieverse
General Director MindCampus
Should unexpected help be needed, it is relatively easy to get in touch and Ternair is usually quick with advice or a solution, which in my experience is far from a given everywhere.
Martijn Roskam
Online Coordinator Vakmedianet
With our brands, we want to connect people and take them further in their development and personal growth. Every day we reach more than 850,000 professionals within marketing & communications, IT and government. Ternair's smart solutions enable us to offer relevant content at the right time. This not only gives our customers a highly personalized experience, but also allows us to optimize the effectiveness and return on investment of our campaigns and activities even better!
Kevin Wetzel
Marketing Director Sijthoff Media
Discover all our sectors
The right automation for every industry
Ternair offers customized solutions to meet the specific needs of each company. Our modules add additional functionalities to the CDP & Marketing Automation solution. Discover them in more detail.
Retail & E-commerce
Combine customer data and assortment by label, region or location. Align all channels.
Fundraising
Encourage donor gifts and volunteer actions at the right time with the right content.
Personnel & Recruitment
Match candidates and organizations. Build long-term working relationships with personalized content.
Broadcasters & Events
Offer personalized, relevant programs and encourage interaction to hold attention.
Travel & Leisure
Translate search and customer behavior into a personalized offer at the right time and create loyal customers.
Automotive
Offer subscribers and partners relevant service and products. Connect channels, prospects and build loyal communities.
Finance & Insurance
Approach each customer individually tailored through the channel with the most impact.
Health & Wellness
Care for each client. Communicate at the right time based on availability and preferences.
Telecom
Offer subscribers and partners relevant service and products. Connect channels, prospects and build loyal communities.
Experience it for yourself
Find out what Ternair can do for you
Are you interested? We'll show you without obligation how we can achieve your goals. If we're good at anything, it's connecting Ternair to specific issues.