Automotive
More control of customers and sales
The battle for the customer is about cooperation and collecting, unlocking and activating your own customer data. By combining vehicle, market and maintenance information with customer profile and behavioral data, Automotive is able like no other sector to bind prospects and customers and to make targeted sales and maintenance. The prerequisite is getting started with data quickly and using flexible software.
Success Stories
CDP and Marketing Automation for Automotive
TOP FEATURES
Optimize your strategy with Ternair
Data connectivity
All data combined available
Integrate vehicle data, RDW data, app data, transactions, maintenance information, your DMS, webshop, test drive requests and demographic data in one tool without time-consuming integration process. Get started immediately with activation, see what works and stay flexible with an eye on collaborations and new data sources.
Content Personalization
Relevant offerings for specific target groups
Powerful personalization capabilities support you in the most relevant communication: a call from the service center, offering a specific occasion from stock, following up on a website visit. Triggered from individual customer data and automated.
360° customer view
More effective sales through current buying triggers
Does a customer unexpectedly visit the showroom? Which vehicles are nearing end of lease term? Where are upsell opportunities? Activate sales with triggers in the CRM and bind customers by taking 'car live changing events' and preferences into account.
Website recognition
Convert website visitors to traffic
Recognize individual website visitors and convert search behavior to the right offer from showroom and workshop in the right location. Relevant and personalized content and offers they cannot resist.
BI Analytics
Nurture loyalty
Esteemed customers are worth their weight in gold. Are they customers of the manufacturer, the importer or the dealership and garage? Who has the best connection and follows up with customers personally with appreciation and relevant communication.
Support
One tool with happy-to-help support
Whether you're preparing website personalizations, custom audiences on social media, targeted email newsletters or DM campaigns, make sure all your data is selected and combined centrally. Without technical knowledge and in real-time. And if you can't figure it out, our NL experts will help you further!
CDP and Marketing Automation for Automotive
WHY TERNAIR?
What makes Ternair unique?
CDP/Marketing Automation software including channels, flexibly connecting your data. For organizations that are taking steps in data marketing and would like practical support in doing so.
Flexible data model
Ternair follows your data model. As a result, sources are unlocked, self-editable, and also customizable in Ternair in no time.
Unhindered data linking
Data connections create headaches. We unburden you, we connect to any data source, make it work.
Creator support
We unburden you, we connect to any data source, make sure it keeps working, and help you deploy it.
Dutch software organization
We are specialists who speak your language and understand (industry) challenges. Naturally also deployed and supported internationally.
Central data, GDPR proof, ISO certified
We centralize and ensure the security and management of your data, so you build and leverage your first-party data with confidence.
Customer rating and experience
Customer satisfaction is really our driving force, feel free to speak to our customers. It is the basis of the self-developed software and makes us stand out in the market with expensive and complex or just standard, barely supported software.
Discover all our sectors
The right automation for every industry
Ternair offers customized solutions to meet the specific needs of each company. Our modules add additional functionalities to the CDP & Marketing Automation solution. Discover them in more detail.
Retail & E-commerce
Combine customer data and assortment by label, region or location. Align all channels.
Fundraising
Encourage donor gifts and volunteer actions at the right time with the right content.
Personnel & Recruitment
Match candidates and organizations. Build long-term working relationships with personalized content.
Broadcasters & Events
Offer personalized, relevant programs and encourage interaction to hold attention.
Travel & Leisure
Translate search and customer behavior into a personalized offer at the right time and create loyal customers.
Publishers
Create loyal communities of readers and advertisers. Encourage timely conversion to (trial) subscriptions, ads and events.
Finance & Insurance
Approach each customer individually tailored through the channel with the most impact.
Health & Wellness
Care for each client. Communicate at the right time based on availability and preferences.
Telecom
Offer subscribers and partners relevant service and products. Connect channels, prospects and build loyal communities.
Experience it for yourself
Find out what Ternair can do for you
Are you interested? We'll show you without obligation how we can achieve your goals. If we're good at anything, it's connecting Ternair to specific issues.