Marketing automation for broadcasters and events

TV uitzending | Ternair

Personalize communications, tailor programs to your target audience and organize interaction that captures their attention. Use our software for marketing automation for broadcasters and events to connect sponsors and exhibitors or reach your target audience for registrations and ticket sales. With our solution you integrate data sources, link communication channels and work from one clear platform.

Why marketing automation for broadcasters and events?

Organizations such as BNNVARA. VPRO, RAI Amsterdam, IS Europe and who already work with our platform turn viewers and interested parties into members and visitors. They collect and activate customer and behavioral data. It forms the basis for relevant communication that leads to a better customer experience.

Every target group desires a personal approach and during events it is important to understand exactly what needs exist. How can you develop programs if you are not in conversation with the ultimate viewer and consumer? With marketing automation for broadcasters and events you create relevant content and organize activations that actually generate a response.

Combine the customer data you collect and the channels you use to communicate to the target group(s). With our marketing automation software for events and broadcasters, you get a much better idea of what is important to communicate and at what time.

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What does marketing automation for broadcasters and events deliver?

With marketing automation for broadcasters and events, you communicate more personally, organize more effectively and activate with more engagement. Our software helps you make a difference with the audience(s) you're trying to reach.

  • Understand the actual needs

    Understand what's actually going on with the audience you want to reach, because you're in the conversation.

  • Increase loyalty with the target audience

    Increase perceived loyalty by offering relevant content at the right times.

  • Activate and create engagement

    Activate with events and calls that address the underlying needs of the target audience.

Marketing automation for broadcasters and events: the best software

Use the best software for marketing automation for broadcasters and events, which we have tailored specifically for them. We understand that you want to deliver a beating customer experience across every media channel. And that you want to combine customer data from all sources to promote a visit or membership.

  • Combine data from all sources

    Use customer data from multiple sources and manage data from one central platform.

  • Communicate across all media channels

    Communicate across mail, website, social media and the other media channels you

  • Specialize for broadcasters and events

    Use our marketing automation software to activate and increase engagement.

Marketing automation platform

With our marketing automation platform for broadcasters and events you collect all (customer) data in one central place. Moreover, you keep an overview of all communications through the various channels. Personalize and optimize the content and thus the message you convey to the target group you want to reach.

Marketing automation at Ternair

Choose a platform specifically tailored to your needs. We've developed the software that shows we understand what you're dealing with. We know the industry, so our solution gives you the user-friendly capabilities that will help you make a professional difference.

FAQ: frequently asked questions about marketing automation

  • What clients in this industry are you already working for?

    With clients like BNNVARA, the VPRO, RAI Amsterdam and Integrated Systems Europe, we know what's going on in the industry and what needs broadcasters and events have when it comes to marketing automation.

  • How can I use the software?

    Personalize emails, social media and other online content. Or tailor the audience experience before, during and after a live program to the specific needs of that segment.

  • What insights does your online platform provide?

    Combine various (customer) data sources into one clear view. Use a 360-degree customer view for personalized activations and to target specific segments with relevant content.

Online demo

Also getting started with marketing automation?

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