What does marketing automation for retail and e-commerce deliver?
Thanks to a better understanding of the needs of your target audience, you respond to them more easily. You'll buy more efficiently, be relevant with the products you offer and know better what pricing to use. Get a head start on others by using data to determine what next step you need to take to serve your target audience the right way.
Marketing automation for e-commerce and retail gives you a number of key benefits:
Better understanding of your customers' needs
By better understanding your customers, you'll better match their needs with a more relevant offer. You find that you sell more, while doing less to do so.
Faster steering based on smart data
All the data collected paints a clear picture of who you have in front of you. Our smart software shows you exactly when to make adjustments and in what way.
More revenue from existing and new customers
Gain more revenue from both existing customers and new customers with marketing automation for retail and e-commerce. Address them personally and warm them up in a relevant way.
Marketing automation for retail and e-commerce: the best software
Our marketing automation software helps businesses in retail and e-commerce generate more traffic. So do you want more customers in your store or more visitors in the web shop or online store? That is exactly what you achieve with our program:
New customers in store
Pull new customers into your store by expanding your target audience and sending or showing them relevant messages. Become visible to anyone who is not currently a customer.
Improve connection with existing customers
Build and improve connection with deeper data-based insight. Strengthen mutual loyalty to keep existing customers on board in the best way possible.
Specific promotions with relevant actions
Promote specific actions that exactly match the needs of your target audience. Use marketing automation to be relevant at the right time.
Omnichannel approach
Automatically align offline and online channels. Use the most relevant customer channel for your customers at any time.
Marketing automation platform
With our marketing automation platform you can just get started yourself; even if your marketers have little experience with it. The user-friendly design makes it immediately clear what data you already have and how you can use it. Use the data and insights to serve your customers even better. Save time, capacity and costs, while providing customers with added value compared to what they are used to.
Are you also looking for advanced ways to further increase your customers' loyalty? Use our smart tools and solutions to personalize messages and communications. That way, you can address each segment in the right way, exactly at the moment when they are receptive to what you want to promote or offer.
Marketing automation at Ternair
At Ternair, we make software that helps you automate and optimize marketing. This applies, for example, to e-mails that you send out based on customer behavior in the store or the web shop.
With our solutions, you integrate the various forms of data, such as that from the data warehouse and professional CRM that you already use. Your marketers can manage all the data themselves, without the need for technical knowledge.
FAQ: frequently asked questions about marketing automation
What exactly does marketing automation entail?
Marketing automation is about the complete automation of your marketing. You deploy the right message at the right time and add value exactly where it is needed, because you understand your target audience better.
Is marketing automation suitable for my store?
Yes, with our software for marketing automation you can tailor the deployment to your type of store or webshop. We would be happy to tell you more about the different customers using our solutions within their specific industry or niche.
What does it deliver at the bottom line?
Thanks to marketing automation, you can make more sales at the bottom line with less time, capacity and cost. It's the best investment in more relevant communications that pays for itself.
