Newsletters platform

Newsletters platform:
customer contact and branding

Newsletters are one of the most important bonds with your customer. In a preference center, your readers manage their own opt-in and opt-out for each theme or label. You focus on growing your lists and personalizing content.

See how Vakmedianet personalized content for 1.5 million professionals on a daily basis.

What is a newsletter platform and how does our solution work

Download whitepaper This is what I want
Newsletters: preference Center newsletters | Ternair.com

Preference Center newsletters

We create a landing page for each label, where  your readers keep track of their newsletter subscriptions and unsubscribes.

Multi-level optin registration

Personalize the way to subscibe by yourself, add a double opt-in for e-mail confirmation.

Newsletters: GDPR optout management | Ternair.com

GDPR optout management

Every email contains an unsubscribe link or a link to the preference center. This way, your list will always remain privacy and GDPR-proof.

Discover how others successfully use a newsletters platform

Personalized content for 1.5 million professionals on a daily basis | ternair.com

"Vakmedianet has chosen Ternair because of its professionalism. The software is flexible enough to be adapted to our needs, robust enough to be used as a professional tool and sufficiently user-friendly to be used by the business itself. A typical example of the best of both worlds. By using the Ternair Marketing Cloud we save time and achieve higher productivity. We also see a better result in clicks and openers, among other things."

Stephanie Gillissen
Marketing manager Data & Projects

1.5 million readers

Provide 1.2 million readers with personalized content every day

Customer

as a starting point

High productivity

Maximum relevance

How Mindcampus tripled the email marketing conversion | Ternair.com

"The strength of Ternair is that they can quickly relate to the problem. Thanks to the Ternair Marketing Cloud, we can communicate with our target group in a structured way. We no longer lose time with internal coordination and searches, but can focus on output."

Pieter Lieverse
Managing Director

x3

more conversion

x2

more opened mails

25%

conversion via remarketing emails

How Agrio provides farmers with personalized content | Ternair.com

"Ternair's software is flexible and the implementation of the various modules was arranged in no time. Ternair thinks along with the business and they want to accelerate, just like us."

Arjan Goorman
Head of Marketing

40 events per year

from 6 to 40 events per year

Within 1.5 years

from outbound to inbound

57%

Central data driven marketing for all titles

How Vesting Finance realized 20% increase in online payments | Ternair.com

"Vesting Finance is currently undertaking a digital transformation of the processes. Ternair has given us great support. We took a pilot-based approach to the implementation, gradually expanding it throughout the organisation as per Ternair's advice. With Ternair's help, we now have better insight into the campaigns, email promotions and the automated email flows. We highly recommend Ternair!"

Conrad Doornheim
Senior Data Intelligence Consultant

20%

increase in the number of online payments

Increase

payment convenience

Reduction

cost

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Ask a question | Ternair.com

Newsletters platform: what is it, and  how does our solution work

Send personalized newsletters to customers and associates to stay in touch with your target audience. With our software you send digital newsletters that make use of all the variables in your data. Recipients can decide which emails they want to receive or not. Use the customer profiles from your data to dynamically personalize personal information, sender, subject, images and content. Discover the endless possibilities for yourself.

 

Why send out e-mail newsletters?

E-mail newsletters are traditionally the most direct form of online marketing. It is a good way to get or stay in touch with your target audience. Send emails not only to existing customers, but also to other interested parties or (potential) new customers.

Emails reach the recipient directly, in the personal and/or business inbox. It is a direct communication channel that can be used in many ways. Send an informative, commercial, or activating message. You decide what you send, tailored to what the target audience likes to see and read from you. Sending e-mail newsletters is a good way to keep your customers’ attention and to offer new products or services.

 

What will sending out newsletters bring me?

Clients using our software see increases of up to 300% in conversion. E-mail marketing is great for remarketing. Want to re-engage customers with products they previously put in their shopping cart? Or with the topic they downloaded a white paper about?

You can use our software to send newsletters to re-engage customers via email. The direct communication channel allows you to directly convey what you would like to offer.

  • Personalized e-mail newsletters
    Use our newsletter software to easily personalize the emails you send. Tailor the content to what appeals to your target audience or a specific segment.
  • Stay in touch with your target audience
    Send regular email newsletters to stay in touch. Vary the frequency and test what works best at the bottom line.
  • Higher revenue from new and existing customers
    Get more revenue from both new and existing customers. Create newsletters that excite, arouse curiosity, and encourage action.

 

The best software for sending out newsletters

Our software enables you to send newsletters via e-mail with ease. But do you have yet to gain experience with it? Or are you looking for advanced options to personalize and grow your e-mail list? Then, we offer you the program you are looking for.

  • Our e-mail newsletter software is easy to use
    Even if this is your first time working with such a platform, your employees can start using it immediately.
  • Advanced personalization options
    Advanced personalization options are available. Tailor e-mails to a specific segment within the target audience and increase conversion and sales.
  • Fully compliant with GDPR and other legislation
    With our e-mail newsletter platform, you automatically comply with GDPR and other important privacy legislation.

 

Program: sending newsletters

Use available templates, personalize for the target audience or a specific segment, and send emails on a regular basis. Use newsletters to announce new products, promote promotions or offer relevant information to your target audience.

See which emails you sent, view opens, clicks and heatmap results to optimize your emails.

 

Automatic compliance with legislation

You automatically comply with the essential legislation for e-mail newsletters with our software. Are you concerned with the international GDPR? We have integrated this into account in the program. For example, your recipients always have the option to unsubscribe in the preference center. Also, if you use the multi-level opt-in registration, you will definitely comply with the applicable guidelines and rules.

 

Ternair e-mail newsletters

Your newsletter readers control entirely which emails they want to receive. Moreover, they sign up with a double confirmation, so you comply with all applicable legislation.

Then you use our software very easily, thanks to its intuitive design. This means that you send your target group emails that match their needs. You notice this by the increasing conversion rate, the high percentage of recipients who open the e-mail and, at the bottom of the line, by the extra revenue you make.

Our software

You can use our platform yourself. Your employees can start using it right away. If necessary, we will explain the software to you, after which you will have a fully-fledged platform to send e-mail newsletters.

Thanks to the advanced options, you can personalize in detail and work on the open rates, the click-through rates, and, of course, the revenue (from retargeting) you generate. At the same time, we ensure that employees without experience can also start using it immediately. Request your free demo or download our white paper to read more.

 

FAQ: about newsletters platform

  • Do newsletters still work for my target audience?
    Sending newsletters via e-mail works for almost any target audience. Our clients use it as a direct form of online marketing. Reach your target audience with the right personalized content.
  • How do I know what e-mail newsletters deliver?
    In our email newsletter software, you can easily see how many recipients received, opened and clicked on the email. So you can see exactly what customers are interested in and can easily respond accordingly.
  • Can I create my design?
    You certainly can. Create emails quickly and easily and create an unlimited number of templates in your own house style. Just use the drag-and-drop editor or easily copy your HTML.

Let's get started

Would you like to know more about what Ternair can do for your organization? Book a demo with one of our specialists to experience how the platform works.

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